Tuesday, February 28, 2006

Shouldn't he be driving a Miata?

So there's this Trident gum ad featuring some nondescript guy walking down the street in a Speedo. He gets to a bus stop, where he's surveyed by the other passengers-to-be.

Featured prominently is your stereotypically swishy queen. I know this because he's wearing tight shorts, his lips are pursed and he's carrying one of those 'lil yapper dogs. Oh, and he sports that most familiar lascivious grin as he checks out the near-naked guy's bod.

If you were to ask, say, the Gay and Lesbian Alliance Against Defamation about this, they'd probably respond with a statement celebrating the inclusion of homosexuals in modern advertising.

That's what bothers me. Not the ad --- I pride myself on my insensitivity --- but the reaction, a microcosm of how queer rights groups view everything from "Will and Grace" to the gay guy on the last "Real World." It's all about exposure. Dignity be damned.

Would the African-American community applaud if, instead of the gay queen, there was a brother eating fried chicken and watermelon? Hardly. But the homo hierarchy reliably embraces stereotype, with seemingly no objection from the people they claim to represent. Sadly, it seems like they're doing a pretty good job of that.

No comments:

Post a Comment