But having spent nearly half my life in the field, some of it, regrettably, in entertainment journalism, I applaud the decision by Boston University journalism department chairman Bob Zelnick to resign after an unsuccessful bid to separate the communications tract. Journalism has nothing to do with advertising and public relations, he contends. (Except for providing a more lucrative option for burned-out reporters).
Sounds logical to an outsider, but within academia it's a revolutionary concept.
"The two should be raised as adversaries," said Zelnick of journalism and the more commercially focused sides of media operations.